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The ethics of rhetoric
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More by Richard M. Weaver
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This reading guide highlights what stands out in The ethics of rhetoric through 4 core themes. It is meant to help readers decide whether the book fits their taste and deepen the reading once they begin.
About this book
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What the book is doing
Richard M. Weaver's "The Ethics of Rhetoric" is a foundational work asserting that all rhetoric is inherently ethical and "sermonic," meaning it implicitly or explicitly preaches a worldview and a set of values. Published in 1953, the book critiques the modern abandonment of transcendent truth, which Weaver argues has led to a relativistic and ethically compromised rhetoric. He systematically analyzes different argumentative forms, demonstrating how each reflects a speaker's moral and philosophical commitments. Ultimately, Weaver calls for a return to a rhetoric grounded in a firm apprehension of reality and guided by a profound sense of moral responsibility, seeing persuasion not just as a tool but as a powerful shaper of culture and character.
Key Themes
The Ethical Nature of Rhetoric
Weaver's central thesis is that rhetoric is never neutral; it is always 'sermonic,' implicitly or explicitly advocating for a particular worldview and set of values. He argues that every persuasive act stems from a speaker's ultimate vision of the good, making rhetoric inherently an ethical undertaking that demands moral responsibility from the rhetor.
The Decline of Western Thought and the Erosion of Truth
Weaver argues that the modern world has largely abandoned a commitment to transcendent truths and objective reality, leading to a relativistic intellectual climate. This decline, he contends, has severely impacted rhetoric, transforming it from a pursuit of truth into a mere instrument of persuasion, often devoid of ethical grounding. He traces this back to nominalism and the abandonment of the medieval scholastic tradition.
“All rhetoric is sermonic.”
Weaver states, 'All rhetoric is sermonic.' What does he mean by this, and how does this idea challenge common perceptions of rhetoric as a neutral tool?
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