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How to Find a Job on LinkedIn, Facebook, Twitter and Google+ 2/E

Written by Brad Schepp,Debra Schepp

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273 pages, about 5 hours of reading

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About this book

The definitive guide to social media job hunting—now updated to include GOOGLE+! Finding your dream job the old way just doesn’t happen anymore. If you want to move up in today’s ultracompetitive job market, you have to master the most useful tools out there—social networks. How to Find a Job on LinkedIn, Facebook, Twitter, and Google+, Second Edition, helps you take full advantage of the bounty of opportunities found on the most popular sites. Online job-search experts Brad and Debra Schepp take you step-by-step through the process of joining networks, creating effective online profiles, and leveraging the job-search features of the most popular sites, including: LinkedIn's InMaps—Get a complete visual of your network for a faster, more efficient job search Facebook's BranchOut—Learn more about your friends’ careers, so you can help them—and they can help you Twitter's Lists—Build a customized list of users to discover opportunities you might otherwise miss Google+'s Circles—Get the most relevant information about yourself into the hands of the right people

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Reading guide

Themes, characters and key ideas in How to Find a Job on LinkedIn, Facebook, Twitter and Google+ 2/E, written by Chaptra AI.

  • about 8 hours
  • intermediate
  • informative
  • practical
  • empowering

This second edition guide offers a comprehensive, step-by-step approach to leveraging major social media platforms—LinkedIn, Facebook, Twitter, and Google+—for modern job hunting. Authored by Brad and Debra Schepp, the book provides practical strategies for creating compelling online profiles, expanding professional networks, and utilizing specific platform features like LinkedIn's InMaps, Facebook's BranchOut, Twitter's Lists, and Google+'s Circles to discover and secure employment opportunities. It positions social media as an indispensable tool in today's competitive job market, moving beyond traditional job search methods to empower job seekers with digital literacy and networking prowess. The guide aims to transform how individuals approach career advancement by mastering online presence and strategic engagement.

Finding your dream job the old way just doesn’t happen anymore.

Key themes

Leveraging Social Networks for Career Advancement
This is the central theme, advocating for the strategic use of social media platforms (LinkedIn, Facebook, Twitter, Google+) not just for personal connection, but as powerful tools for professional networking, opportunity discovery, and career progression. The book illustrates how to move beyond traditional job application methods to an active, digitally-driven approach.
Digital Personal Branding
The book emphasizes the critical importance of cultivating a consistent, professional, and compelling online identity across various platforms. It guides readers on how to present their skills, experience, and aspirations in a way that attracts potential employers and collaborators.
Proactive Opportunity Discovery
This theme encourages job seekers to shift from passively waiting for job postings to actively seeking out and uncovering hidden opportunities through strategic online engagement. It promotes a dynamic approach to job searching, where networking and information gathering lead to unadvertised roles.

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How has the landscape of social media job hunting evolved since this book's publication, and what core principles remain relevant?

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